The TRISON Group has completed the acquisition of the UK company Beaver Group, a leader in the creation of customer experience audiovisual solutions based on cutting-edge display and interactive technologies. This move will further consolidate TRISON’s position at the forefront of Europe’s physical space and customer experience digitisation sector, following the acquisition of French company TMM Communication six months ago.
Beaver Group is a digital agency specialising in customer experiences, headquartered in the UK county of Hertfordshire. Set up more than 20 years ago, today Beaver has a team of 36 professionals delivering engaging, personalised and creative solutions in the FMCG, QSR, entertainment, retail, hospitality and corporate sectors, amongst others.
The move consolidates TRISON’s position in the UK, a rapidly expanding market in the customer experience and physical space digitisation sectors, whilst also consolidating its leading position in Europe.
Alberto Cáceres, TRISON’s CEO stated “Here at TRISON we are proud to be associated with companies with an outstanding and proven professional track record. The TRISON Group is increasing its range of key skills and solutions, consolidating the group’s growth and taking its expertise to the UK market, the biggest in Europe. The integration of Beaver Group enables TRISON to consolidate its goal of playing a significant role in the digital revolution as a global technology partner, boosting its capacity for delivering solutions in terms of audiovisual content conceptualisation, design and production whilst also enabling Beaver Group to operate on an international scale”.
Peter Critchley, Beaver Group’s CEO and co-founder pointed out that “The formal alliance of TRISON, TMM and Beaver Group as one company is a truly exciting moment for our clients, partners and the wider industry. The days of local integrators and solution providers working with a fragmented approach to this maturing market are now gone, as clients rightly expect their digital partner to deliver a truly end-to-end, integrated, professional and experience-led solution – worldwide.
With our newly-expanded global team, industry-leading expertise in digital signage and a proven focus on measurable customer experience, the whole team and I are very excited about the future and delivering many more of these world-class projects!”