
BOSS Istanbul combines fashion and technology to deliver immersive digital experiences.
Create a sophisticated visual environment that integrates digital art and brand identity in a high-traffic airport space.
TRISON Necsum designed a digital skyline that harmonizes with the BOSS logo, creating an immersive and elegant experience for visitors.


The Istanbul space features a dynamic digital skyline crafted to elevate the brand’s visual language. With refined motion graphics and 3D content, TRISON Necsum created a continuous narrative that blends fashion, technology, and architectural elegance—transforming the store into an experiential landmark within the airport.
This project has been recognised by industry leaders for its excellence in design, innovation, and execution.
MUSE AWARDS NEW YORK 2024
EXPERIMENTAL & IMMERSIVE – RETAIL
BOSS ISTANBUL AIRPORT
DIGITAL SIGNAGE AWARDS 2025
RETAIL MARKETING & MESSAGING
BOSS ISTANBUL AIRPORT
The digital skyline merges creativity and technology to redefine experiential retail, reinforcing Boss’s sophisticated and innovative identity.