Puerto de Venecia

Zaragoza, Spain

Puerto de Venecia has positioned itself as a benchmark shopping centre in digital entertainment, offering unique experiences thanks to high-impact immersive 3D content.

The Challenge

To create an innovative environment that integrates cutting-edge 3D technology with interactive elements, providing surprising and memorable experiences for all visitors.

The Insight

TRISON developed five 3D WOW experiences, including animals, iconic characters, and futuristic settings, combining interactivity and visual storytelling to immerse audiences in surprising worlds.

Digital entertainment installation designed to engage visitors at Puerto de Venecia
High-impact 3D digital storytelling creating immersive experiences at Puerto de Venecia

Five immersive 3D experiences

The project includes five different 3D WOW scenes, each designed to generate surprise and entertainment. Characters and environments appear to escape the screen, encouraging interaction, photos and social sharing.

3D as entertainment

Immersive 3D content turns digital screens into playful attractions, encouraging interaction, surprise and shared moments throughout the shopping centre.

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Digital storytelling as a visitor magnet

By transforming screens into visual stages, 3D content becomes a central attraction within the shopping centre. Each experience invites visitors to stop, observe and engage, turning digital installations into moments of shared entertainment.

Immersive 3D digital installation attracting visitors inside Puerto de Venecia

Retail entertainment through 3D creativity

Puerto de Venecia consolidates its role as a digital entertainment benchmark, where immersive 3D content transforms the shopping experience into a playful and memorable journey.

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